[ click artwork to enlarge ] © 2008 arnel alarcon
artwork
information

We live in a global information culture dependent on the communication of informational data. Understanding information is the basis of the functions of our modern economy. Designers perform an integral part in visualizing information and making it accessible to the reader/viewer by translating numbers and other narrative data into an informative "form" embedded with meaning.

The purpose of this project is to design three information graphic pieces for three target audiences. The goal is to present the data/information in a concise, visual format for each audience that takes into account their various modes of visual intelligence.

Identification of Audience:

Logical/Mathematical Intelligence–these learners think conceptually in logical and numerical patterns
making connections between pieces of information.

Verbal/Linguistic Intelligence–these learners have highly developed auditory skills and are generally
elegant speakers.

Visual/Spatial Intelligence–these learners tend to think in pictures and need to create vivid mental
images to retain information

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logical intelligence verbal intelligence visual intelligence